Why You Should Be Listing Your Business on Directories

The online marketplace is more treacherous to navigate than ever. Millions of business have flocked online during COVID-19 in order to say afloat and battle it out for the digital spotlight. What this means for your business is that at a time where is as opportune as ever to digitally market your business, it is also the most difficult time to get noticed.

SO, how can you increase your chances of the right customer coming across your products/services?

List. List. List.

What is a business directory?

A business directory is a searchable online registry or index of businesses, where listings are grouped according to a category or type.

Business directories are effective and cheap visibility tools to utilize in increasing your brand’s exposure. They often include thousands of business’ and content profiles and therefore tend to rank quite high on your search engines. This is partially why they are so effective, as a generic search for a product or service that you may offer will often drive customers to larger platform than your own website (i.e Tripadvsior, Yelp).

Why Use Them?

As mentioned above, the fight for business territory and sales is as difficult as ever right now. Business’ are shifting their marketing budgets into a more digital mindset, offering up more dollars for ad campaigns on Google, Facebook, LinkedIn and similar platforms. Simply put, it is more important than ever to be taking advantage of all the online resources at your business’ disposal. The more websites you’re offering your services on, the more likely you are to generate a new customer.

Once a potential customer has found your listing on a given business directory, they use inbound links to seamlessly transfer the guest to your purchasing platform where you can convert them as a new client.

Why the Xperiorlist Directory Reigns Supreme

There are hundreds of popular business directories out there that can offer your business some serious value. Aside from the top fish such as Yelp or Yellow Pages, there is one up and coming business directory platform that offers the best bang for your buck; Xperiorlist.

Xperiolist was designed by top industry professionals with the goal of offering small business’ effective digital marketing solutions through one simple channel. Thousands of unique guests visit the Xperiorlist directory weekly, exposing it’s large network of partners to a niche database of clientele.

Aside from the listing in the directory, Xperiorlist is also an affordable one stop shop for everyday online marketing for business’. Companies can access a wide range of tools for success such as lead generation campaigns and Google Ranking Boosts.

Xperiolist offers a few diverse packages that are tailored to a small business owner’s every need. See here for a full list of services and how to sign up.